Style Guide

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Font: Playfair

Playfair is a transitional design. In the European Enlightenment in the late 18th century, broad nib quills were replaced by pointed steel pens as the popular writing tool of the day. Together with developments in printing technology, ink, and paper making, it became to print letterforms of high contrast and delicate hairlines that were increasingly detached from the written letterforms.

This design lends itself to this period, and while it is not a revival of any particular design, it takes influence from the designs of John Baskerville and from ‘Scotch Roman’ designs. Being a Display (large size) design in the transitional genre, functionally and stylistically it can accompany Georgia for body text.

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Color Plan

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Bruno Fonseca
Fundador da Leak, estreou-se no online em 1999 quando criou a CDRW.co.pt. Deu os primeiros passos no mundo da tecnologia com o Spectrum 48K e nunca mais largou os computadores. É viciado em telemóveis, tablets e gadgets.

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